1. Executive Salaries: A study
(The Campaign/Editorial)

... the SMH, Age, Canberra Times, the AFR and all Fairfax’s other superb mastheads is enhanced by the fact that advertisers know they are getting more bang for their buck. A quality environment means ...

2. Fair Go, Fairfax: Don't discount journalism
(The Campaign/Editorial)

...lication a daily or weekly necessity for the high end of the market - the so-called ABs - pursued endlessly by advertisers. Trashing your brand, compromising on quality is, in essence, throwing away y...

3. Strike spooks advertisers
(The Campaign/In The News)

... the problem. But if it escalates from here, say one strike a month, that will affect the level of confidence advertisers have with the papers. It will wobble the high value advertisers that go for...

4. B-grade managers and trash content
(The Campaign/In The News)

...id" character online and a "quality" character in print form: "They're trying to talk to advertisers and say that they are talking to all these BMW drivers, and then they have a...

5. Interim CEO McCarthy's message to staff
(The Campaign/In The News)

...n do right now is to focus on our roles and continue to do our very best with our readers and audiences, our advertisers and our business partners.   I want you to know you have my full s...